Choosing tools
Best Website Builder for Bakery: A Fair Roundup for Home Bakers
Help you pick a website builder for your bakery by comparing what each option actually gives you, in plain words.
On this page
If you bake from home, your website has one job. It should tell people what you make, what it costs, and how to order, on the phone they are already holding. Everything else is noise.
What to remember
- There are two paths: a general website builder, or a shop built for taking bakery orders. - Squarespace offers a free trial to create a website and publishes a pricing page comparing its plans and features. - Brevl is $20 a month flat, no cut of your sales, with a 14 day free trial. - Whatever you pick, test it on your phone before you commit. - Ask how you get paid, and who holds the money.
The two kinds of tools you are comparing
A general website builder hands you blank pages and lets you fill them in. You pick a template, add your photos, write your own words, and connect the pieces yourself. Squarespace is one of these. It offers a free trial to create a website, so you can build your pages and look at them before you pay anything. It also publishes a pricing page that compares its plans and features side by side, which is worth reading slowly.
A bakery shop tool starts from the other end. Instead of blank pages, you get a place where people see your menu, choose what they want, and pay you. That difference matters most on a Saturday morning when you are elbow deep in flour and do not want to answer six texts about whether the cinnamon rolls are still available.
Both can work. The real question is how much you want to build yourself.
Squarespace, in plain terms
Squarespace fits well if you want a full website with an about page, a gallery, and a blog, and you enjoy tinkering with how things look. The free trial means you can try it before you spend. Read the pricing page and write down two numbers: what you would pay each month once the trial ends, and anything extra for the parts you want to add.
What the material we have does not cover is how Squarespace handles bakery orders and payments. So ask them directly. Can someone order a dozen cookies, choose a pickup date, and pay by card right there on the page? If the answer is no, you would be sending people somewhere else to pay, and that is where orders get lost.
Brevl, in plain terms
Brevl is built for people who sell baked goods from home. One flat $20 a month, and no cut of your sales. The 14 day trial is free, so you can set up your shop and look at it before you pay a cent.
You take card payments through your own Stripe or Square account, so the money goes to you. You can also take Venmo, Cash App, Zelle, and cash. Your shop is yours to customize with your own photos, your own colors, and your own web address.
Check it on your phone first
Most of your customers will find you on a phone, and many will order from one. Brevl works on a computer and on a phone, and it is a full desktop workspace, not a phone only app. That means you can sit down at a laptop on Sunday and plan your week, then check an order from the school pickup line.
With any builder, open your own site on your phone before you buy. Check that your photos load, that your prices are easy to read, and that the order button is simple to hit with a thumb.
The part most bakers forget: pricing and payments
A pretty website does not tell you what to charge. Brevl includes recipes with real costing, ingredient inventory, and a weekly planner, so you can work out your numbers before you post a menu. If you are still figuring out your prices, start with how to price your bakes.
List what your customers need to do
Write down the three or four things someone must be able to do on your site, such as see your menu, pick a pickup date, and pay by card.
Test it on your own phone
Open the builder on your phone and try to order as a customer. If you cannot finish an order with your thumb, your customers will not either.
Take one real order before you commit
Ask a friend to buy something small through the site. Watch where the money lands and how long it takes to show up.
Try the pricing calculator
Free, no signup.
Where Brevl fits
Here is the fair version. If you want a general website with a blog and you enjoy design work, Squarespace and its free trial are worth a look. If what you actually need is a shop that takes orders and payments for your bakery, Brevl is the alternative home bakers choose. It is easier to set up, the shop is yours to customize, cards go through your own Stripe or Square account, and it is reliable on both a computer and a phone. We set it up with you and move your old shop over, including products, photos, reviews, and dates. A real person answers, usually within minutes.
If you are weighing us against Bakesy, see Brevl vs Bakesy. If you are already somewhere else and want to move, Switch walks you through it.
More reading before you decide
For a closer look at your own situation, these are the ones worth your time: best website builder for home bakery, best website builder for a cottage bakery, best website builder for a small bakery, and best website to sell baked goods.
Pick the one that matches how you bake, then test it on your phone the same day.